go go go is a kids clothing label that stands for functional and original clothes inspired by nature
natural: clothes are made from natural fabrics like merino, cotton and bamboo that are very soft next to skin. all of the merino fabrics and most of the cotton knits are sourced from local new zealand factories and made from local ba-ba wool.
functional: styles are chosen to fit kids' activities for a specific age, e.g. for wee babies: stretchy pants that are snug around the legs but have extra room for nappy bums paired with longer and slimmer tops that don't ride up when the babies are testing their rolling and crawling skills.
most of the designs are unisex so they can be passed on amongst siblings or given as presents when the sex of the baby is not known yet.
original: designs are created in a very little home based workshop where all the clothes are also made by hand with attention to detail and finish. the workshop is based in heathcote valley, christchurch, new zealand where nature provides endless inspiration.
functional: styles are chosen to fit kids' activities for a specific age, e.g. for wee babies: stretchy pants that are snug around the legs but have extra room for nappy bums paired with longer and slimmer tops that don't ride up when the babies are testing their rolling and crawling skills.
most of the designs are unisex so they can be passed on amongst siblings or given as presents when the sex of the baby is not known yet.
original: designs are created in a very little home based workshop where all the clothes are also made by hand with attention to detail and finish. the workshop is based in heathcote valley, christchurch, new zealand where nature provides endless inspiration.